Your Marketing Hub — blasts outside a campaign

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What the Marketing Hub is

The Marketing Hub is an account-level messaging workspace — separate from any campaign. Use it to reach your own contact lists for anything your organization does: event invitations, community announcements, year-round outreach. It never reads your campaign or donor data; recipients come exclusively from lists you paste or upload yourself.

It's switched on per account by the Pledgix team. If you see "Marketing Hub is not enabled — this feature is switched on per account", contact support to request access. Once enabled, it appears as Marketing Hub in your portal navigation.

Three channels

Depending on what's enabled for your account, you'll see up to three tabs:

  • Email Studio — email blasts, sent from the platform with your organization's name as the sender and replies going to your own email address.
  • SMS Center — text blasts from the platform's carrier-approved sending number.
  • Robocalls — recorded or text-to-speech voice broadcasts from your account's assigned voice number.

Each channel's header card shows its per-unit rate (per email, per SMS segment, per answered call), plus what you've sent and spent this month.

Recipients

Paste recipients directly (one per line — a phone or email, optionally with a name), or upload an Excel file. With an uploaded file, its columns become personalization variables you can drop into your message. Every list is validated, de-duplicated, and screened against opt-out and Do Not Contact lists at send time.

You can also save a pasted list for reuse: give it a name and it appears as a chip above the recipient box — click to load it into any future blast, or remove it when it's outdated. Phone lists are shared between the SMS and voice studios; email lists live in the email studio. An account can keep up to 50 saved lists.

Cost estimate and consent — on every send

Nothing goes out on a guess. When you press Send, Pledgix first runs the full pipeline — normalizing numbers, removing duplicates, skipping invalid entries and opted-out recipients — and shows a Confirm this blast summary: how many people will actually receive the message, the breakdown of what was skipped and why, and the total cost at your account's rate. Calls show a maximum — you're only billed for calls that are actually answered. The minimum charge per blast is $5.00.

You must tick the consent checkbox — "I agree that [amount] will be billed to my account for this blast" — before the Send button activates. Every send, every time.

Prepaid credit

The header shows your Prepaid credit balance with an Add credit button (charged to your saved card; $5 to $10,000 at a time). If your account is set to prepay, a blast only goes out when your balance covers its estimated cost — the confirm screen tells you exactly how much more you'd need. Other accounts are invoiced after the fact; either way, history records the cost you consented to.

Quiet hours and daily limits

  • Voice broadcasts only go out between 9am and 8pm US Eastern. An immediate launch outside that window is blocked — schedule it instead, and calls automatically wait for the window to open.
  • Daily sending limits apply per account (by default 5,000 SMS recipients, 10,000 email recipients, and 2,000 call recipients per day), and one voice broadcast runs at a time.

Scheduling and tracking

SMS blasts and voice broadcasts can be scheduled for a future time; a scheduled blast can be cancelled from history until the moment it starts sending. Each channel's history shows every blast with its status — Scheduled, Sending, Sent, Partial, Failed, or Cancelled — plus per-recipient delivery details, billable units, and cost.

Tip: Only message people who agreed to hear from your organization. The Hub enforces opt-outs and quiet hours automatically, but consent is your responsibility — see Consent, quiet hours, and compliance.

Related articles

  • Consent, quiet hours, and compliance
  • Uploading recipient lists from Excel or CSV
  • Text-message keywords — STOP, START, and HELP

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