When your emails actually go out
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Two sending paths
The Email Studio delivers your blast in one of two ways, depending on the audience:
Team blasts (the Campaign Teams audience) send right away, while you watch. Each team's email is personalized and dispatched in small parallel batches, and when the run finishes you see exactly how many teams succeeded and how many failed — including the reason, such as a team having no valid email address on file.
All other blasts (Donors, uploaded lists, manual entry) are placed in a durable sending queue. The moment you click send, your recipients are locked in, duplicates are removed, suppressed addresses are set aside, and the emails go out steadily in the background. You can leave the page — the queue keeps working.
Tracking a queued blast
After queuing, a progress card appears showing Sending… with a live counter — how many are sent, failed, and still pending out of the total. When everything has been attempted, it flips to Complete with a summary.
If you navigate away, you can always check the final outcome later in History, where each blast shows its status and its total, sent, and failed counts.
Tip: Very large blasts can take a while — that's normal and deliberate. Steady sending protects your campaign's email reputation and improves inbox placement compared to dumping thousands of messages at once.
Can I schedule an email for later?
Not yet — email blasts begin sending as soon as you confirm them. If you want a message to land at a specific time, compose it in advance and press send at that moment. (Text messages do support scheduled sending — see Scheduling SMS and time zones — so for time-critical reminders, SMS may be the better channel.)
Timing your sends well
Since email sends on demand, a little planning goes a long way:
- Weekday mornings generally see the best open rates for fundraising updates.
- Avoid late nights — even though email is less intrusive than a call or text, a 2 AM send looks odd in the inbox timestamp.
- Mind your audience's time zones. If your donors span countries, pick an hour that's reasonable across them (early afternoon in your campaign's home time zone is a safe default).
- Space out repeat sends. If a blast is followed too quickly by another, later messages are more likely to be ignored or flagged.
If a queued blast seems stuck
The progress tracker polls for updates continuously. If it reports losing its connection, refresh the page and open History — the queue itself keeps running on our servers regardless of what your browser is doing, so a "stuck" progress bar almost never means stuck emails. If a blast stays in a sending state for an unusually long time, contact the Pledgix team with the subject line and send time.
Related articles
- Sending an email blast
- Recipient lists and the suppression list
- Troubleshooting failed sends
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